How to Create Compelling Stories for Your Business
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- 1/1000 Students
- Branding,Marketing
- 8 Lessons /0 Quizes
We are all natural storytellers at heart, but sometimes it's hard to discover stories that will help our businesses build relationships, stir emotions, and engage our customers. In this course, that is what you will learn to do.
“Those who tell the stories rule the world.”
-Hopi American Indian proverb
In business, we often forget to tell our stories and this is a shame because stories are one of the best ways to connect with customers and encourage them to take action. Storytelling reaches people on an emotional level. Stories communicate to the listener exactly what you do and what you stand for. Therefore, it’s essential to craft compelling stories, both about yourself and your business.
In this course, you will:
- Learn about the different types of personal stories that can be used in your business
- Brainstorm a list of stories you’re already familiar with that people use
- Use story prompts to help you get started writing right away
- Discover specific features that will make your story more compelling and effective
- Explore how to tailor the message of your story to your audience
- Uncover methods for practicing and telling your story so that it has the most impact
- Find opportunities for telling your stories
Course Curriculum
Introduction
1 Lessons / 0 Quizes
Introduction
The Different Types of Personal Stories
2 Lessons / 0 Quizes
The Different Types of Personal Stories
Writing Your Story
2 Lessons / 0 Quizes
Use Stories to Connect with People
Writing Your Story
Tell Your Story
1 Lessons / 0 Quizes
Tell Your Story
Go Live With Your Story
1 Lessons / 0 Quizes
Go Live with Your Story
Conclusion
1 Lessons / 0 Quizes
Conclusion and Next Steps